Introducing the magnificent Cheater! mascara for volumizing lashes. Its formula, enriched with panthenol, helps to strengthen and moisturize your lashes, while the magical brush effortlessly creates the effect of false lashes. With just one touch, the Cheater! mascara increases the volume and length of your lashes. The special formula prevents clumping, allowing you to reapply it to freshen up your makeup throughout the day or before heading out to a party. Cheater! mascara is free from: Parabens, Sulfates, Phthalates, Triclosan. Tips: Place the brush at the very base of your lashes and move towards the tips to give your lashes maximum volume and avoid clumping.
Introducing the magnificent Cheater! mascara for volumizing lashes. Its formula, enriched with panthenol, helps to strengthen and moisturize your lashes, while the magical brush effortlessly creates the effect of false lashes. With just one touch, the Cheater! mascara increases the volume and length of your lashes. The special formula prevents clumping, allowing you to reapply it to freshen up your makeup throughout the day or before heading out to a party. Cheater! mascara is free from: Parabens, Sulfates, Phthalates, Triclosan. Tips: Place the brush at the very base of your lashes and move towards the tips to give your lashes maximum volume and avoid clumping.
Swinging Sixties: new crazy trends, luxurious cars, Woodstock, stylish tanned men, sexy pin-up girls... The perfect world that gifted the brand theBalm with a unique philosophy and original design. An American brand that has gained recognition worldwide, impressing with the quality of its products and unmatched style. In 2004, Marissa Shipman, the creator of theBalm, realized that there were a few simple cosmetic products she needed to look luxurious and feel like a Hollywood star every day. Fashionistas from all corners of the world adore the products of theBalm for their delightful bright shades, practical and stylish packaging, and the fantastic energy of free and rhythmic American life in a pink frame. No matter what event you have ahead: a lavish party in an evening gown and heels, a shopping stroll, or an appearance on the beach in a new bright swimsuit, theBalm will give you a flawless look in 'five minutes'!