Curls are pure vitality, always in motion and an absolute eyecatcher. As long as you can create the balance between bunched control and lively bounce. This begins as soon as you wash the hair. As curly hair is prone to dryness, Curl Activating Shampoo provides extra gentle cleansing with mild surfactants. Natural moisturising factors provide deep protection from dehydration, and invigorate it with shiny softness. The specially developed Bounce Back Polymer energises tired curls by significantly improving their elasticity and bounce, as well as the durability of your curly mane. Consequently, as you wash, stubborn frizziness transforms into effortlessly stylable, energetic and shiny dream curls!