An exquisite fragrance reflecting the character of a modern, versatile, and authentic woman. Gucci Bloom is the first fragrance by Alessandro Michele, the creative director of the House. The Bloom fragrance was conceived as a lush blooming garden. The creative director crafted the composition of these Gucci perfumes with the idea of a blooming garden full of various flowers and fragrances. Gucci Bloom women's Eau de Parfum consists of the highest quality natural ingredients in high concentration. Tuberose and jasmine of natural origin leave an unexpectedly rich floral scent on the skin with notes of white flowers. Quisqualis indica, a plant whose buds change color as they bloom, adds powdery nuances to the floral aroma. The grape flowers also have a pleasant, slightly powdery floral scent.