Amplify your scent. Magnify your skin.
A new olfactory gesture born of greatness.
More than just a body cream, it is infused with the noble scent of Oud.
Composed of 90% natural-origin ingredients and enriched with ultra-nourishing actives, its formula hydrates, strengthens and protects the skin while amplifying the fragrance's power and projection.
Amplify your scent. Magnify your skin.
A new olfactory gesture born of greatness.
More than just a body cream, it is infused with the noble scent of Oud.
Composed of 90% natural-origin ingredients and enriched with ultra-nourishing actives, its formula hydrates, strengthens and protects the skin while amplifying the fragrance's power and projection.
INITIO PARFUMS PRIVES is a niche perfume brand founded in 2015 in France. Its ambitious mission is to reveal the primordial power and magic of scents, their ability to influence our senses and emotions on a deep, intuitive level. The name "Initio" comes from the Latin "initium," meaning "beginning" or "initiation," emphasizing the concept of returning to the origins of perfumery and its primordial power.