I created my first personalised perfume in 1977 for my bride to wear on our wedding day. It was a white powdery floral fragrance based on the iris root. Since then, iris has been one of my obsessions. It is the most unclassifiable, elegant, beautiful, expensive ingredient. The root must be dried for three years before its precious essence can be extracted. But it does not last as much as it costs and making it last is almost… impossible!
I created my first personalised perfume in 1977 for my bride to wear on our wedding day. It was a white powdery floral fragrance based on the iris root. Since then, iris has been one of my obsessions. It is the most unclassifiable, elegant, beautiful, expensive ingredient. The root must be dried for three years before its precious essence can be extracted. But it does not last as much as it costs and making it last is almost… impossible!
We are all familiar with our visual image, but not everyone knows that it is only complete thanks to a special fragrance. Both must get along and live in harmony, as the fragrance precedes presence and lingers in absence. It sheds light on the image and defines personality, reveals values, and adds uniqueness. It evokes memories, awakens feelings, instills confidence, and supports style and glamour. It cloaks nakedness with a delicate veil, speaking of presence. It penetrates, awakens, seduces. It creates desire, magic, and power, adding allure and charm. This is a message. This is art. It speaks silently on your behalf. This is your olfactory image.
