TheBalm introduces the world's first eyeshadow palette that includes primers. Each palette consists of 9 'sweet' shades, but when you apply them over the primers, you get at least 27 options to start this tea party. Take a sip and enjoy the warm shades of the Hot Tea palette or cool down with the cool shades of the Ice Tea... whatever they say. Both palettes include a classic clear primer that makes all colors look more vibrant, as well as a black primer for transforming the shadows into new colors. There are rumors of matte shades that are essential for beautiful transitions and can also be used as eyeliner, while the shimmering shades speak for themselves. The Ice Tea palette includes Hibiscus extract, known for its strengthening properties. Each shade can be applied either dry or wet – regardless of your cup of tea. Free of talc and parabens.
TheBalm introduces the world's first eyeshadow palette that includes primers. Each palette consists of 9 'sweet' shades, but when you apply them over the primers, you get at least 27 options to start this tea party. Take a sip and enjoy the warm shades of the Hot Tea palette or cool down with the cool shades of the Ice Tea... whatever they say. Both palettes include a classic clear primer that makes all colors look more vibrant, as well as a black primer for transforming the shadows into new colors. There are rumors of matte shades that are essential for beautiful transitions and can also be used as eyeliner, while the shimmering shades speak for themselves. The Ice Tea palette includes Hibiscus extract, known for its strengthening properties. Each shade can be applied either dry or wet – regardless of your cup of tea. Free of talc and parabens.
Swinging Sixties: new crazy trends, luxurious cars, Woodstock, stylish tanned men, sexy pin-up girls... The perfect world that gifted the brand theBalm with a unique philosophy and original design. An American brand that has gained recognition worldwide, impressing with the quality of its products and unmatched style. In 2004, Marissa Shipman, the creator of theBalm, realized that there were a few simple cosmetic products she needed to look luxurious and feel like a Hollywood star every day. Fashionistas from all corners of the world adore the products of theBalm for their delightful bright shades, practical and stylish packaging, and the fantastic energy of free and rhythmic American life in a pink frame. No matter what event you have ahead: a lavish party in an evening gown and heels, a shopping stroll, or an appearance on the beach in a new bright swimsuit, theBalm will give you a flawless look in 'five minutes'!
