The Oscar de la Renta brand was established in 1965 in New York and has since become one of the most famous in the fashion world. It is based on the idea of feminine elegance, freshness, and fluidity, representing a woman as a true flower and making her feel the most beautiful and attractive. Being the embodiment of the incredible love with which the author relates to flowers, all works created under the Oscar de la Renta brand carry the idea of true beauty: perfection in every detail, the thrilling grace of forms that frame this beauty and celebrate the truly feminine essence.