Malìa is dedicated to a vice that can be also a virtue: the art of seduction. It’s the story of a rebellious woman who was going to be killed burned on the stare because, during the Holy Inquisition, she was labelled as a witch. But maybe she was just too smart and beautiful for those times. This amazing woman is pitied by her executioner who gave her a potion that knocks her unconscious, a potion intoxicating as her eyes. A fragrance that bewitches your mind, a fragrance that seduces (MALIA: amMALIAre that in English means seduce). But Malìas were also the spells of witches from Benevento, the Italian witches gathering place. They took place under walnut trees and they seduced men. The hypnotizing fragrance starts with an explosion of osmathus and can easily overcome a man who is initially rejected and then captured by the aphrodisiac properties of this flower.
Malìa is dedicated to a vice that can be also a virtue: the art of seduction. It’s the story of a rebellious woman who was going to be killed burned on the stare because, during the Holy Inquisition, she was labelled as a witch. But maybe she was just too smart and beautiful for those times. This amazing woman is pitied by her executioner who gave her a potion that knocks her unconscious, a potion intoxicating as her eyes. A fragrance that bewitches your mind, a fragrance that seduces (MALIA: amMALIAre that in English means seduce). But Malìas were also the spells of witches from Benevento, the Italian witches gathering place. They took place under walnut trees and they seduced men. The hypnotizing fragrance starts with an explosion of osmathus and can easily overcome a man who is initially rejected and then captured by the aphrodisiac properties of this flower.
Nobile1942 is a company of production and distribution of artistic and exquisite perfumes. The family tradition and expertise in the world of perfumery dates back to the 1930s and culminated in 1942 with the opening of the first perfumery managed by the Nobile family. Hence the name and the very identity of the brand founded by Massimo Nobile and Stefania Giannino in 2005, carrying on the values of the family tradition, inherited from father to son, with the aim of sharing them throughout the world.
