Tiziana Terenzi Hair Therapy Perfume Mist is the latest in hair care. After years of research and development at our advanced laboratories, we have created a revolutionary method to scent your hair with the regenerative caress of nature. Keratin is a very important molecule for the health of our hair, with regenerative properties, although being of animal origin, it has objective environmental limits. Indeed, for Cereria Terenzi, the environmental impact of its production is one of the fundamental drivers in decision-making and strategic choices, having based all our business actions on the philosophy of eco-sustainability and social responsibility. This is why our research has ventured into spaces previously unknown, towards plant-based molecules with zero environmental impact, capable of having the same properties as animal keratin, without harming our Planet. Our discovery was astonishing because not only did we find plant keratin, but through scientific studies and certified laboratory tests, we also ascertained how this precious and rare plant molecule is at least 20 times more powerful and restorative than that of animal origin. The end result is an exclusive Terenzi formula based on water and natural molecules, which provides a delicate scented wellness effect for your hair, but is also ideal for the most fragile and precious fabrics and clothes. Thanks to its special formula, containing Phytokeratin and Anti-Dandruff, it not only keeps the hair consistently fragrant, but also elevates its nourishing action, thanks to new natural and sustainable ingredients. Phytokeratin has the power to strengthen hair (clinical studies show an 85% increase in strength) and make it more elastic (clinical studies show an 8% increase in elasticity), while the anti-dandruff properties significantly reduce the formation of dandruff and prevent the unpleasant formation of scalp residue on clothes. Tiziana Terenzi's Hair Therapy Perfume Mist is a true revolution for the wellbeing of your hair. With each application of our Hair Mist, your hair will benefit from an emanation of perfume with extraordinary intensity and projection, while at the same time offering a rejuvenating and invigorating treatment, and helping to prevent unsightly dandruff.